Jamal is part of a management group that is examining whether his company, State Engineering, should offer some important new services that would broaden its business by appealing to a different group of potential clients. Jamal's group is involved with:

According to federal laws prohibiting discrimination, it is illegal to discriminate against people

a. in any aspect of employment. b. mostly with respect to hiring. c. mostly with respect to transfer, promotion, layoff, or recall. d. mostly with respect to recruitment and testing.

Why might a company with a small advertising budget turn to guerilla marketing?

What will be an ideal response?