How should television performers visualize their audiences?

a. as "everyone out there in TV land"
b. as network executives who will buy the program
c. as a small friendly group or someone they know
d. as the production crew in their underwear
e. as an imaginary audience seated in the studio

c

Communication & Mass Media

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Indicate whether this statement is true or false.

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______ creates the problem of polarization.

a. Dualism b. Valence c. Activity d. Intensity

Communication & Mass Media