Audience members from collectivist cultures are more likely to

value

a. group identity, selflessness, and collective action.
b. individual achievement and personal freedom.
c. autonomy, personal choice, and achievement.
d. directness, ego, and ambition.
d. None of the above.

a

Communication & Mass Media

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A major problem for measuring a audience viewing a channel on cable systems —especially in the smaller markets is a. the same service will rarely be on the same channel number from system tosystem

b. HUT levels are lower for cable. c. the cable companies won't share what their customers are watching. d. it takes more than 5 minutes of viewing to register the viewer.

Communication & Mass Media

In order to remember your speech, it is best to put all the words into the Prezi or PowerPoint.

Answer the following statement true (T) or false (F)

Communication & Mass Media