The trend toward an older America is bad news for furniture producers, hotels, airlines and home builders

_____ is the effort to capture media attention—for example, through articles or editorials in publications or through human-interest stories on radio or television programs

a. Personal selling b. Advertising c. Sales promotion d. Publicity

Which of the following is not included in the prefatory parts of a formal report?

A) cover B) letter of authorization C) introduction D) table of contents E) title page