In speaking to a diverse audience, it is recommended that you
a. focus on one important strategyto bring the audience together.
b. refrain from using any type of visual support.
c. speak as though the audience is universal.
d. use a variety of strategies to reach different listeners.
d
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Of the following, what is most important to remember about strategic communication?
A) Public and social policy issues don't matter much these days. B) Organizational downsizing dictates that public relations moves to the background. C) Advertising is still the leading discipline, although it is the most expensive. D) Competition among disciplines may ruin prime opportunities. E) Goals and objectives can best be accomplished through an integrated approach.
The use of a(n) _____ as a technique for getting attention during the introduction demands an overt response from the audience.
a. quotation b. rhetorical quotation c. joke d. direct question