Population ecologists have identified two sets of strategies that organizations can use to gain access to resources and enhance their chances of survival in the environment. Which of the following is one of these strategies?

A) vertical integration strategy
B) related diversification strategy
C) r-strategy
D) cost leadership strategy

C

Business

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________ aims to create liking, preference, conviction, and purchase of a product or service

A) Corporate advertising B) Reminder advertising C) Persuasive advertising D) Reinforcement advertising E) Informational advertising

Business

Which of the following types of production technologies, as identified by Joan Woodward, scores lowest on the dimension of technical complexity?

A) continuous-process technology B) large-batch and mass production technology C) small-batch and unit technology D) sequential-process technology

Business