Explain how presentational aids can enhance ethos. Then, explain how presentational aids can detract from ethos and provide advice to speakers hoping to avoid harming their ethos
What will be an ideal response?
The best answers will explain that the using presentational aids can:
1. show a speaker respects the audience's ability to arrive at conclusions on their own.
2. show the speaker's dedication to creating a memorable audience experience.
3. demonstrate that the speaker has researched and practiced thoroughly and, if poorly executed, can demonstrate the opposite (that the speaker is unprepared).
4. confuse or distract the audience if poorly executed, hurting the speaker's logos and, by extension, ethos.
The best answers to the final part of the question will offer such advice as:
1. avoiding clutter on slides and using "silence"
2. choosing the best type of presentational aid for the occasion, audience, and presentation space
3. practicing with presentational aids before delivery
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