The specific cutoff points for each frequency category depend on the type of purchases and products

Which of the following would not encourage a positive response to your message?

A) Using positive and polite language B) Understanding cultural differences C) Being sensitive to organizational cultures D) Establishing your credibility E) Explaining why previous choices were poor choices

Trust is most important when _____

a. uncertainty is high b. uncertainty is moderate c. uncertainty is low d. None of the above; uncertainty has nothing to do with trust.