Activities involved in the Internal Supply Chain Management (ISCM) macro process include

A) marketing.
B) order fulfillment.
C) sales.
D) order management.

Answer: B

Business

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Promotions that are directly oriented to end users and include coupons, contests, premiums, refunds, rebates, free samples, and price-off offers are:

A) consumer promotions B) rebate programs C) direct marketing programs D) trade promotions

Business

Which of the following presents persuasive recommendations?

A) Indirect reports B) Long reports C) Proposals D) Analytical reports E) Informational reports

Business