Promotions that are directly oriented to end users and include coupons, contests, premiums, refunds, rebates, free samples, and price-off offers are:
A) consumer promotions
B) rebate programs
C) direct marketing programs
D) trade promotions
A
Business
You might also like to view...
Who has settlement authority in a minitrial?
A) senior executives of the disputing corporations B) the attendant trial court judge C) the attendant appellate court judge D) the minijury
Business
Which of the following is a predominant characteristic of the Chinese management style?
A) paternalism B) individualism C) nepotism D) religious affinity
Business