According to the text, noncomparative scales are also referred to as ________
A) metric scaling
B) random scaling
C) interval scaling
D) nonmetric scaling
E) substantive scaling
A
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Which of the following would qualify as a compressed workweek?
A. Employees are required to be at work from 10:00 a.m. to 3:00 p.m. and can choose additional hours before/after this period. B. Two part-time employees work in different shifts and share the tasks of a specific job. C. Employees are permitted to work 10 hours a day, Monday through Thursday. D. Employees can choose to work away from a centrally located work area.
The appearance of a box of Cheerios cereal in the children's movie Matilda is an example of which of the following for General Mills, its manufacturer?
a. paid-for public relations b. product placement c. a sales promotion d. advertising