__________is a process whereby a consumer notices certain stimuli and ignores others

Fill in the blanks with correct word.

ANSWER: Selective exposure

Selective exposure is a process whereby a consumer notices certain stimuli and ignores others. A typical consumer is exposed to nearly 3000 advertising messages a day but notices only between eleven and twenty.

Business

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Just as human beings have a personality, organizations also have a "personality"—the product(s) they sell and the type(s) of market(s) they participate in.

a. true b. false

Business

You should create your graphics __________________

a. first in black and white b. before you write your text c. after you write your first draft d. after you finalize your document

Business