The editor-in-chief asks her staff to submit stories that appeal to readers who live in the city. Which type of news story will most likely be satisfactory, and how can such a story be written?
a. Stories with a local angle; by emphasizing the local angle in the first paragraph of the news release
b. Stories involving a prominent person; by emphasizing the presence of a celebrity at an event or function in the news release
c. Stories that provide immediate notification; by emphasizing the newness of the story and providing the basic facts as soon as possible
d. Stories that tap ongoing issues and controversies; by emphasizing issues that generate public interest
A
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When reporters go on free trips and/or are given free passes to entertainment events, it could result in:
a. checkbook journalism. b. misrepresentation. c. conflict of interest. d. distortion.
The main distinguishing factor between hot and cool media is the
A. involvement required of the audience member B. number of senses required in order to consume it C. era in history when the medium came into existence D. effects the media content has on the audience