Elaboration valence refers to:

a. the positive or negative nature of issue-relevant thoughts
b. the continuum of elaboration from high to low
c. the degree to which one engages in issue-relevant thoughts
d. the degree to which one agrees with the speaker

a. the positive or negative nature of issue-relevant thoughts

Communication & Mass Media

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What is the attitude of journalists that makes them reveal the source along with the information?

a) Transparency b) Accuracy c) Efficiency d) Simplicity

Communication & Mass Media

Large corporations such as General Electric and Westinghouse have learned that better

listening means better profits. Indicate whether the statement is true or false

Communication & Mass Media