Explain how you should conduct an effective interview. What are some steps that you should take, and what are some that you should avoid? 

What will be an ideal response?

Answers will vary.

Communication & Mass Media

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_____ listening is the preferred mode of responding for most communication situations

A) Empathic B) Sympathetic C) Surface D) Objective

Communication & Mass Media

A PR practitioner decides to use television to promote a political point of view. This decision is considered ______.

a. tactic b. strategy c. objective d. goal

Communication & Mass Media