In order to have a truly representative sample, all members of the population must have an equal possibility of being selected

Indicate whether the statement is true or false.

True

Communication & Mass Media

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Which of the following is NOT a guideline for analyzing your

audience for a persuasive speech? a. Assume the audience shares your views. b. Determine the attitudes, beliefs, values and traits of the audience. c. Survey audience members to gain knowledge. d. Determine why the audience is attending.

Communication & Mass Media

If an audience had an anchor point of 3 and latitude of acceptance of 1-4. What range would you most want to present your message in if you are attempting to persuade them to change, in order that it is accepted?

A. 3-4 B. 4-5 C. 7-8 D. 9-10

Communication & Mass Media