Which of the following is NOT a guideline for analyzing your

audience for a persuasive speech?

a. Assume the audience shares your views.
b. Determine the attitudes, beliefs, values and traits
of the audience.
c. Survey audience members to gain knowledge.
d. Determine why the audience is attending.

a

Communication & Mass Media

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Effective group members tend to ignore areas of agreement

Indicate whether the statement is true or false

Communication & Mass Media

A keynote speaker is working on her convention speech and wants to be sure to provide closure with a clear ending. One good way to do this is to

a. include an orientation. b. request a particular response or action. c. refer back to the introduction. d. review each reference one more time.

Communication & Mass Media