Marketing practices implemented within a company are considered internal marketing

Target is a company that focuses on reasonable prices for goods that are of high quality, unlike its competitors. Wal-Mart has a focus on cutting costs to save as much money as possible for its customers and has historically not focused on quality. Target has grown due to which strategy?

a. Innovation b. Strong marketing c. Integrated cost leadership/differentiation strategy d. Cost leadership

Typical job titles in finance include chief financial officer, vice-president of finance, bank officer, consumer credit officer, financial analyst, financial planner, loan officer, insurance analyst, and investment account executive. Which of the following is not one of the qualifications to have a career in finance?

a. higher education b. post-graduate degree c. formal training d. vocational education