“Picture the future” would be a phrase which describes what organizational level of
the motivated sequence?
a. the attention step
b. the need step
c. the satisfaction step
d. the visualization step
e. the action step
Answer: d
Communication & Mass Media
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Visual learners would much rather read material presented orally
Indicate whether the statement is true or false
Communication & Mass Media
Corporatization of the book publishing industry has resulted in _______________
a) the production of smaller and more specialized books b) web publishing of a wider variety of titles c) the growth of neighborhood bookstores d) a push for best-sellers over other titles
Communication & Mass Media