Successful marketing requires a business owner to ________
A) understand target customers' needs, demands, and wants
B) offer customers products and services that will satisfy their needs, demands, and wants
C) provide customers with service, convenience, and value so that they will return
D) All of the above
D
Business
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In terms of measuring reach and frequency, the typical time period is:
A) one week B) four weeks C) eight weeks D) one year
Business
Salespeople should persist if the first effort to close is rejected, as this type of buyer admires persistence. Which communication style does this buyer have?
A) directive B) rational C) supportive D) emotive E) reflective
Business