The text discusses consideration of the term ?you guys? as a generic reference. What is the

problem with this term?

A) None. It is an appropriate term to use.
B) It is not generic, it contains the word ?guys.?
C) It is widely used and no one takes offense.
D) It would be generic if you substituted the word ?gals.?

B

Communication & Mass Media

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Meg is about to finish her speech and she wants to signal to the audience that the presentation is concluding. Which of the following would she use?

a. Complexity b. Recency c. Primacy d. Closure

Communication & Mass Media

According to your textbook, when analyzing demographic information about your audience, it is essential that you avoid

A. emotionalism. B. fallacies. C. egocentrism. D. relativism. E. stereotyping.

Communication & Mass Media