According to your textbook, when analyzing demographic information about your audience, it is essential that you avoid

A. emotionalism.
B. fallacies.
C. egocentrism.
D. relativism.
E. stereotyping.

Answer: E

Communication & Mass Media

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In the Central Hudson case the Supreme Court established a four-step test to determine the constitutionality of advertising regulation. Which of the following is not a correctly stated one of the steps?

a. Is the commercial message either misleading or related to unlawful activity? b. Does the government have a compelling reason to place a restriction on speech? c. Does the restriction directly advance the government's interest? d. Is the restriction no more extensive than necessary to further the government's interest?

Communication & Mass Media

Organizational ________ are used to inform members about what standards and principles are viewed as being important by the organization.

A. rules B. stories C. performances D. values

Communication & Mass Media