All of the following are advantages of leasing except:
A. leasing may permit more rapid changes in equipment.
B. interest rates for leasing always lower.
C. leasing permits the write-off of the full cost of the assets
D. leasing may have favorable tax advantages.
Ans: B. interest rates for leasing always lower.
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The costs of organizing a corporation include legal fees, fees paid to the state of incorporation, fees paid to promoters, and the costs of meetings for organizing the promoters. These costs are said to benefit the corporation for the entity's entire life. These costs should be
a. capitalized and never amortized. b. capitalized and amortized over 40 years. c. capitalized and amortized over 5 years. d. expensed as incurred.
________ are measures that marketers can use to watch the performance of their marketing efforts
A) Predictive analytics B) Marketing metrics C) Marketing controls D) Touchpoints E) Data warehouses