________ are measures that marketers can use to watch the performance of their marketing efforts

After searching extensively for vendors, Shalina D'Souza, the owner of a manufacturing firm, selected Texcom Technologies Inc as her firm's primary supplier of bearings and shafts of a specific dimension

Shalina is currently preparing an order form that specifies the number of shafts needed and the expected time of delivery. In other words, she is preparing the ________. A) order routine specification B) general needs description C) product specification D) marketing mix E) product mix

Polygraph tests are generally not permissible in private industry

Indicate whether the statement is true or false