A public relations plan in place and unchanged for a long time is called ________
A) a standing plan
B) a logistical plan
C) an ad hoc plan
D) a flexible plan
E) a contingency plan
Answer: A
Communication & Mass Media
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Your textbooks guidelines for using humor in a presentation
include: a. Use religious or ethnic humor. b. Think of yourself as a comedian. c. Tease or embarrass several prominent audience members. d. Tiptoe around body functions. e. Memorize famous comedian's best jokes.
Communication & Mass Media
Why was a high-profile ad chosen for the 84 Lumber campaign?
What will be an ideal response?
Communication & Mass Media