If LaserTech's new technological development were due to proprietary investments the company made when it was first founded twenty years ago, this would be an example of

Advertising account managers are typically responsible for which of the following?

A) writing the advertising copy B) acting as liaison between the agency and client C) posttesting advertisements D) collecting data to make informed strategic decisions E) identifying the most effective communication vehicles for the advertising campaign

To ensure a report is ethical, how should information be gathered?

A) By using references from Wikipedia B) Through surveys C) By using reputable sources D) Using personal interviews E) At the library