Wilma is trying to incorporate impression management techniques to protect her self-image at work by maximizing good impressions others have of her. All of the following are impression management strategies he could employ to maximize good perceptions by others, except ___________.
a. exemplification
b. ingratiation
c. justifications
d. self-promotion
Ans: c. justifications
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Marketers refer to the number of times a story is covered multiplied by the circulation of the publications covering the story as
A) connector frequency. B) market share. C) share of voice. D) circulation impressions. E) behavioral profiling.
The difference between a BOT contract and a BOOT contract is that under the BOOT contract:
A) The customer must observe all phases of the project process before the product is handed over. B) The project organization is obligated to complete the project on time. C) The project organization must take initial ownership of the product. D) The customer must organize the project's resources for the project organization.