The most effective journalist will be ______.

A. an influential “thought leader”
B. overshadowed by his or her stories
C. skilled at sensationalizing boring stories
D. a beloved local celebrity

B. overshadowed by his or her stories

Communication & Mass Media

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The ________ is the speaker's objective

A) purpose B) thesis C) main idea D) body

Communication & Mass Media

Josh notices his audience seems bored during his speech and decides to spice things up by telling a joke. Unfortunately, the audience does not share his sense of humor and the joke falls flat. What is Josh's next best course of action to connect with his listeners?

A) use a personal illustration B) slow his delivery down C) tell another joke D) be more redundant with his key points

Communication & Mass Media