Jason is a technology enthusiast who is happy to conduct alpha and beta testing and report on early weaknesses of consumer electronics products. He is most likely to fall in the ________ adopter category

________ consists of activities and processes that help inform and inspire employees about brands

A) Internal branding B) Personal branding C) Individual branding D) External branding E) Co-branding

All merit increases are cumulative in that they become a part of an employee's base salary

Indicate whether this statement is true or false.