The doomsday ratio includes both cash and cash equivalents in the numerator

Greentech is launching a line of miniature solar chargers for laptops, cellphones, and other electronic devices. The chargers are compact, affordable and the green energy technology is a value-added benefit for both the company and consumers

Which of the following would qualify as an advertisement for Greentech's new solar chargers? A) a front-page notice of the release of Greentech's solar chargers in all leading newspapers B) a press conference to discuss the various benefits, including environmental feature C) the use of dedicated sales personnel to explain the qualities of the new solar chargers to retailers D) an endorsement by a national environmental organization to tout the benefits of the new solar chargers E) an online lottery where interested buyers have a chance to win a prize

Which of the following statements about newspapers is true?

A) The reach of a national newspaper such as USA Today is comparable to the reach of network television. B) The growing size of online newspaper audiences has offset the decline in newspaper readership. C) Newspaper advertisements are so inexpensive that it is cost-effective to reach a mass audience spread throughout the United States by purchasing advertising in multiple local newspapers. D) Newspapers and magazines have similar lead times. E) Professionally written newspaper articles lend credibility to the ads that appear within the newspaper.