Terrell is shopping for a new car, and the saleswoman wows him by emphasizing the fact that he can have the car with a two thousand dollar rebate
She also mentions the offer of zero percent financing for 72 months, but she does not really press that as a great option. Terrell has become convinced that the rebate is going to be the better deal, even though he'd actually save much more money with the no-interest financing. The saleswoman has used framing, but Terrell is falling prey to the effects of __________
a) intuition.
b) anchoring.
c) the representativeness heuristic.
d) the availability heuristic.
b
You might also like to view...
. Britt is a member of an environmental activist organization and has helped organize peaceful protests on campus. She is deeply involved in her Sociology studies and admires the
instructor in that course, yet feels that most of her professors have outdated ideas. According to the text, Britt could be best described as a member of the _________________ subculture. a. academic b. rebel c. vocational d. collegiate
Which of the following statements is supported by research on school recess?
A) Distributing cognitively demanding tasks over a longer time by introducing regular breaks enhances attention and performance. B) Extra time for academics translates into achievement gains in children as young as age 6. C) Recess benefits children the most when adult supervisors organize and direct play activities. D) Teacher ratings of classroom disruptive behavior increase for children who have more than 15 minutes of recess a day.