This text in Figure 5-28 has a title, “A Great Time for Team Building,” a subtitle, “Considering the advantages and challenges of group work,” and details regarding the date and presenter

a. According to the content analysis mentioned in the exercise, how many groups are there?


b. In the current version of the text layout, is there any visual indication of these groups?


c. Without changing the alignment, font, or font size, is there any way to create these groups visually? If so, what is it?


d. Photocopy Figure-28 and use scissors and tape to rearrange the text to show the groupings

a. It’s possible to analyze this one of two ways: The first is to say there are three groups: the title, the subtitle and the details of date and presenter. The second is to say that there are two groups, which are the title and details, but the title group has two components: the main title and the subtitle.

b. Not really

c. Without using contrast (in font size or font type) or alignment, the only other option is proximity.

d. Here is a possible solution, predicated on a content analysis that says there are two groups, but that the title group has two components. You can see this reflected in the taped-up version shown below:



Note: Some students are going to plead with you to allow them to use a word processor or draw package instead of using such a low-tech approach. Resist the urge to give in. It’s important that they spend the majority of their time concentrating on design issues and not on tool issues. It’s much faster to move slips of paper around on a desk than it is to drag and drop text in a