In social marketing theory, targeting is a method of:
a. identifying specific audience segments and reaching them through the mostefficient available channel
b. reinforcing messages and encouraging people to influence others throughface-to-face communication.
c. activating audience segments.
d. stimulating interest and inducing information seeking by audience members.
a
Communication & Mass Media
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When encountering strangers, you experience ______ or not knowing how to interpret the person’s reactions.
Fill in the blank(s) with the appropriate word(s).
Communication & Mass Media
The best way to give critical feedback in a group is to not give it.
Answer the following statement true (T) or false (F)
Communication & Mass Media