Oliver, a company that produces different types of olive oil, launched a promotional campaign focusing on the alternative uses of olive oil. What strategy is the company implementing to expand its total market demand?
A) using the new-market segment strategy to attract new customers
B) improving the current level of product performance
C) advertising new and different applications of the brand
D) protecting its market share
E) using the market-penetration strategy to attract new customers
C
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Discontinued operations, extraordinary items, and unusual gains and losses are all reported net of tax in the income statement.
a. true b. false
Prepare a comparative common-size income statement for Marion, Inc for 2017 and 2016 data
(Round percentages to one decimal place.) Marion, Inc Comparative Income Statement Years Ended December 31, 2017 and 2016 2017 2016 Net Sales $ 6,355 $ 4,920 Cost of Goods Sold 3,370 2,200 Gross Profit 2,985 2,720 Operating Expenses: Selling Expenses 675 580 Administrative Expenses 410 425 Total Operating Expenses 1,085 1,005 Operating Income 1,900 1,715 Other Revenues and (Expenses): Interest Revenue 0 0 Interest Expense (400 ) (695 ) Total Other Revenues and (Expenses) (400 ) (695 ) Income Before Income Taxes 1,500 1,020 Income Tax Expense 230 210 Net Income $ 1,270 $ 810 What will be an ideal response