Which of the following is true about an offensive strategic market plan?
A) It is inappropriate for a market with high market attractiveness and low competitive advantage.
B) It is used for entering a new market with no established share position.
C) It is appropriate if a business wants to improve profits by optimizing its market focus with minimal investment.
D) It is used to protect the current position of a business.
E) It is used in markets with market attractiveness below 20 where the business has low competitive advantage.
B
Business