Intention depends upon an individual's belief about the following, EXCEPT:
a. Positive and negative consequences
b. Confirming messages
c. What significant others think and motivation to live up to their expectations
d. External factors that make it easier or more difficult to take the action.
B
Communication & Mass Media
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A clear plan of action is important in some persuasive speeches
Indicate whether the statement is true or false
Communication & Mass Media
In the early twentieth century, as printing costs declined and Americans could afford books, the publishing industry grew
a. True b. False
Communication & Mass Media