Both market penetration strategies and market development strategies primarily involve ________
A) selling a company's current products
B) modifying the company's product line
C) selling in new as well as existing markets
D) developing a new product
E) leaving the current market
A
Business
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________ are the last in the population to adopt a new product
A) Laggards B) Late majority adopters C) Innovators D) Impulse buyers E) Dawdlers
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Most startup investors limit their investing to firms that offer potentially high returns within a one to three year period
Indicate whether the statement is true or false
Business