A retailer generates channel control by attaining brand loyalty for its goods and converting it to store loyalty. This retailer is utilizing _____

Which of the following is a goal of managed care plans?

A) To provide low-cost health care to people who could not ordinarily afford health insurance B) To protect insureds from insolvency of health insurers C) To fight fraud in the insurance business D) To apply financial incentives that reduce the quantity and cost of services

Which of the following might be an example of increased efficiency in manufacturing?

A) cutting the amount of labor required to make the product B) cutting the price of the product C) increasing sales of the product D) increasing advertising for the product