When persuaders alter their ideas and proposals so as to appear to be more in line with the needs, capacities, values, and expectations of their audience, they are engaging in

a. conspiracy

b. affirmation.
c. adaptation.
d. collusion.

c

Communication & Mass Media

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Even after working a 40-hour week, Peter will answer work e-mails on Saturdays and Sundays. "It has to get done some time," he confesses. We can say that Peter's preferred personality is "being."

Indicate whether the statement is true or false

Communication & Mass Media

When you match the emotions to the speaker's meaning, you are paraphrasing for depth

True False

Communication & Mass Media