To be useful, a market segment should be ________, which means the largest possible homogeneous group worth going after with a tailored marketing program

A) measurable
B) substantial
C) accessible
D) differentiable
E) actionable

B

Business

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A quantitative model can still yield acceptable results even if the input data is unreliable

Indicate whether the statement is true or false

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The Dow Jones Industrial Average is based on the movement of 500 stocks, primarily from the NYSE

Indicate whether this statement is true or false.

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