A learning rate of 90% means that for every doubling of output, the time required by the activity falls by 10%

Architects of mergers and acquisition strategies typically set sights on which of the following objectives?

A. revamping a company's value chain B. facilitating the employment of both offensive and defensive strategies C. creating a more cost-efficient operation, expanding a company's geographic coverage, and extending a company's business into new product categories D. gaining quick access to new technologies or other resources and competitive capabilities, and leading the convergence of industries whose boundaries are being blurred by changing technologies and new market opportunities E. Two answers are correct: creating a more cost-efficient operation, expanding a company's geographic coverage, and extending a company's business into new product categories, and gaining quick access to new technologies or other resources and competitive capabilities, and leading the convergence of industries whose boundaries are being blurred by changing technologies and new market opportunities

Using concentrated marketing, the marketer goes after a ________ but ________ consumer segment

A) small; undefined B) small; well-defined C) large; well-defined D) large; undefined E) medium-sized; local