What term defines the 2 functions measuring business activities of a company and then to communicate those measurements to external parties for decision-making-purposes.

____ is an analysis by which an organization measures where it currently stands and determines what it has to accomplish to improve its HR function.

Fill in the blank(s) with the appropriate word(s).

Ads work better if the audience can identify with the spokesperson in the ad. This identification is derived from both the similarity of the spokesperson to the audience as well as the spokesperson's attractiveness

Indicate whether the statement is true or false