The procedure through which an organization compares its own practices to those of successful competitors is known as:

A. gainsharing.
B. commercial intelligence.
C. benchmarking.
D. profiling.

Answer: C. benchmarking.

Business

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Which of the following is aimed at encouraging consumers to share a company's marketing message with friends?

A) advertising B) sales promotions C) sponsorships D) personal selling E) viral marketing

Business

The complaint and summons are served on the plaintiff

Indicate whether the statement is true or false

Business