A semantic differential scale:
A. asks participants to locate the meaning they ascribe to a stimulus.
B. is anchored by two opposite or bipolar adjectives.
C. is a form of continuous level measurement.
D. does not include descriptors for the intermediate positions.
E. all of the above.
Answer: E
You might also like to view...
Which of the following statements illustrates an internal preview?
a. "Fourth, you should gently mix in the chocolate chips." b. "Today I will discuss the reasons behind the Defense of Marriage Act, the movement to abolish the Act, and the current state of affairs regarding gay marriage." c. "So, remember to wear safety goggles, work in a well-ventilated area, and dispose of chemicals properly." d. "After thinking about what type of cabinets you would like, you should consider the finish of the wood next." e. "Don't buy coffee at the coffee shop anymore. You can make it much less expensively at home."
Which reflective thinking tool describes the reason, the basis, or the rate of recurrence of the problem?
a) Pareto chart b) SWOT analysis c) Is/is not analysis d) Journalist's six questions