Explain the difference between value and attitude
What will be an ideal response?
A value expresses a judgment of what is important and unimportant, desirable and undesirable, right and wrong, or good and evil, while an attitude is an expression of approval or disapproval, our likes and dislikes. A statement of an attitude makes a judgment about the desirability of an individual, object, idea, or action.
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Often, journalists connect to their audience with the help of social networks such as Twitter or Facebook. This keeps both the parties in the same boat, which helps develop a mutual understanding. Which model of public relations is this?
a) Two-way symmetric b) Two-way asymmetric c) Publicity d) Public information
To gain public support, most politicians conduct news conferences and press interviews. How is this helpful?
a) It helps to promote and hype their brand image. b) It helps to maintain and forge new relationships with the public. c) It helps to find and gauge voters' dispositions. d) It helps to be open and remain accessible to the press.