LCH is a leading electronics company that produces and markets its own brand of desktop and laptop computers, for both individual consumers and businesses
Which of the following sequences of consumer responses is relevant as a marketing communications model for LCH's products?
A) learn-do-feel
B) feel-learn-do
C) do-feel-learn
D) feel-do-learn
E) do-learn-feel
C
Business
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________ are customers who show low potential profitability and little projected loyalty
A) True friends B) Barnacles C) Strangers D) True believers E) Butterflies
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Describe how Boeing dealt with the need to create flexible capacity when designing its 777 airliner
What will be an ideal response?
Business