Because of its natural feel and versatility, the ________ approach is generally the most persuasive way to develop an analytical report for skeptical readers
A) 2 + 2 = 4
B) yardstick
C) direct
D) hypothetical
E) indirect
Answer: A
Explanation: A) When it is appropriate, the 2 + 2 = 4 approach can make a complicated argument look simple (i.e., that everything adds up). For example, to convince your readers for the need to build a new plant, you might say: (1) We have more customers than we can provide for, and (2) We are working at full capacity, so (3) Building a new plant is the only way we can get that extra capacity.
Business