Starbucks assembles and serves coffee and snacks. They use ____ technology
A) large-batch
B) continuous-process
C) standardized
D) unit or small-batch
E) mass-production
D
Business
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Vitamin drinks are in the growth stage of their product life cycle. This means that promotion for vitamin drinks most likely focuses on ________
A) encouraging trial through sales promotion B) creating public awareness through public relations C) encouraging customers to switch brands through sales promotion D) stressing product benefits through advertising E) using competitive-parity strategies
Business
The three types of interview questions are:
A) Structured, destructured, and behavioral B) Open, closed, and structured C) Structured, unstructured, and behavioral D) Open, unstructured, and behavioral
Business