Good public relations is valuable for all of the following reasons EXCEPT
A) The world needs savvy communicators.
B) The world needs facilitators.
C) It benefits both business and society
D) It provides management with a "spin" mechanism.
E) All of the above are true.
Answer: D
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Leslie decided to work for a credit union rather than a traditional for-profit bank because she felt her values would overlap with those of a credit union, not a bank. This is an example of _____
a. organizational identification b. assimilation c. organizational poaching d. empowerment
"According to The Complete Garden Flower Book:
‘Pinks are crosses of D. caryophylluss (wild carnation) and D. plumarius (cottage pink).' Allwood Brothers nursery in West Suffox, England has bred an enormous range of cultivars that are free-flowing, given the current conditions." This is example of what type of supporting material? A. Hypothetical example B. Brief example C. Extended example D. Analogy