Which of the following is a recommended method of sending additional materials such as videos and photos to the media?

a. sending each item in a separate email
b. directing the media to your organization’s website
c. including embedded links within a multimedia email containing the news release
d. mailing the materials

c. including embedded links within a multimedia email containing the news release

Communication & Mass Media

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With the emergence of the limited-effects theory, surveys and experiments were promoted as means of:

a. all of these. b. interpreting consumer attitudes and behaviors. c. probing media audiences. d. guiding practical administrative decisions.

Communication & Mass Media

Which of these can Jessica use as a suitable thesis statement for her speech on cell phones?

A. Cell phones have transformed our social lives. B. I want to talk about cell phone etiquette. C. I want you all to avoid using cell phones while driving. D. Why do we rely so much on cell phones?

Communication & Mass Media